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Where Purpose Meets Strategy and Communication Makes an Impact

I founded Strategic Purpose, LLC because I am passionate about motivating stakeholders and prospective donors to support impactful missions. I specialize in strategic communications, branding, crisis communications, and stakeholder engagement. With a focus on the nonprofit, higher education, and business sectors, I partner with mission-driven organizations to clarify their messaging, elevate their brand, and build meaningful connections. Strategic Purpose helps clients amplify their voice, navigate complex challenges, and drive lasting impact with intention and integrity.

Strategic Purpose can help you:

  • Assess your current communications and identify gaps

  • Create communications plans and strategies

  • Build your internal communications team

  • Elevate your brand

  • Prepare crisis communications response strategy

  • Launch and provide editorial support for magazines and other publications

  • Build impactful websites

  • Help your organization explain its “why” through clear and effective messaging

  • Craft talking points for your leadership volunteers

  • Expand your reach with cost-effective email marketing

  • Develop complex fundraising proposals

  • Write high-touch donor communications

Strategic Purpose, LLC can help break through the noise so people love your brand and understand how your organization makes a difference.

Let’s work together.

Bio

Christy Law Blanchard is a seasoned strategic communications executive with extensive experience in the higher education and nonprofit sectors with a proven track record of developing and executing communication strategies that enhance organizational visibility, engagement, and impact. With expertise in communications planning, campaign strategy, crisis communications, and stakeholder engagement, she has successfully positioned organizations for growth and long-term success.

Throughout her career, Law Blanchard has led transformative initiatives that have elevated brand awareness and deepened audience engagement. She spearheaded a comprehensive rebranding effort for an institution, ensuring a cohesive and compelling identity. Her career highlights include launching institutional websites, conceptualizing and producing a donor magazine to strengthen philanthropic connections, and developing messaging guides that empower teams and boards of directors to communicate with clarity and impact. 

Law Blanchard has played a pivotal role in developing multi-million-dollar grant proposals and concept papers that have secured critical funding for mission-driven organizations. A dynamic leader, she is also known for building and leading high-performing teams, fostering a culture of innovation, collaboration, and excellence. Her ability to craft compelling narratives and cultivate meaningful relationships has consistently resulted in increased support and recognition for the organizations she serves.